The next step is making sure we can connect with your audience to produce results. During this stage of the website design process we’ll perform extensive research and consult directly with you to determine your exact target audience or audiences.
By knowing who we’re trying to reach, we can better target the designs, website content, and marketing where applicable to generate results.
Next we use we’ve gathered all the information we need and performed our research, we hold a website design brief where we run through your design preferences, provide guidance on best practices, and make sure we know what you do and don’t like when it comes to website designs.
If you’ve got an existing brand guide we’ll make sure your new website design will accurately reflect your brand. If you’ve yet to create a brand guide this is the perfect time to create one so that your website and future design and/or marketing materials are consistent and professional.